Mulholland Press

Publications for the phonograph collector


Victor-III-ad

The earliest products of The Victor Talking Machine Company were called "Victors". They were generally characterized by a nicely made oak or mahogany cabinet containing the motor with the turntable exposed on the top. A horn was used to amplify the sound of the record. A number of models were offered at various prices. As the price increased, the purchaser received a larger more powerful motor, larger and fancier cabinet and a larger horn. The Victors performed well and were popular with the public, but the awkward horn continued to be an annoyance in some households.

This problem was solved when Victor introduced the Victrola in 1906.